Results and Further Development
The online service implemented for Informa provides significant benefits to the customer while also streamlining the company’s own operations. Customers can now easily get an overall view of the status of their equipment, software, and materials, and place the necessary orders at any time. For Informa, the benefits are seen in the increased efficiency of the sales team’s time management and the growth of the maintenance business, as customer awareness improves and the ordering process becomes easier.
Ideas for further development of the service include implementing various automated alerts for customers, for example, when maintenance is needed or when materials are running low.